Moonborn — Blog
Research insights
Posts in the research insights category.
- Research insights · May 8, 2026
Synthetic user panels in qualitative research — what they're good for
Where synthetic personas earn their keep in UX research, and where they fail the test of real-world validity.
- Research insights · May 6, 2026
Persona consistency under conversational pressure
What happens when users push a persona hard — role-breaking attempts, contradictions, emotional load. The provocation test suite, the recovery actions, and what production tells us about real-world drift.